Client value and growth execution for professional services firms

Morrissey Jones

Helping professional services firms understand clients better, create more value and win more of the right work.

Technical expertise is rarely the constraint.

Morrissey Jones works with professional services firms that have strong technical capability but are not consistently turning that expertise into stronger client relationships and growth.

The challenge is understanding the client’s business, knowing what the client values, bringing the right people and capabilities together, and following through. AI is changing how professional work is delivered. Technology by itself does not strengthen a client relationship. Firms still have to decide where they can create greater value, how the work should be delivered, how it should be priced and who is responsible for making it happen. Morrissey Jones works with professional services firms when an important client, pursuit or growth priority is not producing the result it should and needs senior commercial ownership to move it forward.

Where growth execution breaks down

Important clients are well served, but the firm does not always understand enough about the client’s business to see the next opportunity. Client knowledge sits with individual partners and does not consistently turn into action across the firm. Cross-service-line opportunities are visible but difficult to mobilize. Business development can support the relationship, but important opportunities can still lack clear senior ownership across the firm. Pricing, technology and new ways of delivering work are developing quickly, but clients do not always see the resulting value. Laterals, acquisitions and new capabilities create opportunity, but that opportunity does not automatically become new work.


Strategic client growth

For a small number of consequential client relationships or pursuits,

Morrissey Jones works alongside the relationship partner to understand the client’s business and what matters most.

We identify where the firm can create greater value, mobilize the right capabilities across the firm and turn opportunity into signed work.

We identify where the firm can create more value, bring the right people together and turn the opportunity into work.

We strengthen the relationship partner.

We do not replace the relationship partner.

This is particularly relevant when:

The firm wants to deepen or protect an important relationship

An important client relationship should be larger than it is

Laterals, acquisitions and new capabilities create opportunity, but someone still has to turn that opportunity into work.

A significant prospect needs to become a major client

Proven in professional services

Built and scaled a growth platform from approximately $1.5M to $110M in revenue inside a complex, global professional services firm.

The work was simple to describe and hard to execute: understand the client, bring the right people together and turn relationships into signed work.

This is not generic business-

development support

Many firms already have strong teams supporting growth and client relationships.

Morrissey Jones works alongside them.

We are brought in when an important client, pursuit or growth priority

is not producing the result it should and needs senior commercial ownership to move it forward across the firm.

Engagements are built around a defined outcome and executed with the people responsible for the client and the result.

Defined outcome.

Senior accountability.

Direct execution.

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